Documentation It is essential to document your work throughout the year as the visual description of your work forms the basis of all your publicity and promotion.
Send slides and other material by post in a padded or hardbacked envelope. Don't send glass mounted slides as they often break, or cardboard mounted slides because they can jam a projector. Ask for Eastern Arts' free leaflet The Ubiquitous Colour Slide – an Artists' Guide for tips on labelling and sending out slides.
• Media documentation – it can be useful to document participatory projects and installations on video or film, where images and sound track can be used to put over a complete picture of what happened. A video can be shown at future exhibitions or other events.
Getting your work photographed by a professional photographer can be quite expensive, but you can achieve comparable quality with your own equipment in your own home with a bit of experimenting and some helpful hints. Many bad photographs of ceramic work are due to reasons easily rectified. However getting that really professional looking shot does take a bit of experience. Non-the-less, this article should shed some light on some basic rules of photographing your pottery, ceramic sculpture or any other artwork for that matter. Read On: The importance of Doccumentation: Photography Ceramics Today
• Images on computer disk – some visual artists are putting their work on computer disk both as an art distribution method and to use for publicity purposes. Subject to compatibility, images can then be used immediately in visual arts magazines.