Promote an event

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How do I publicise my Exhibitions?

Promote an event

Promote an event • Press release – be aware of the difference in emphasis and language between specialist magazines and local press • Invitation card or letter to specific number of identified people to come to the launch of an exhibition, commission, premiere of a media production or residency • Information sheet to accompany an event – catalogue or price list or background material for an exhibition; information on techniques, materials, background to a residency or commission • Leaflet to publicise a specific event, either sent out through the post or picked up in libraries, galleries, information centres, etc • Photographs – black and white and colour, of current and previous pieces to promote your work to potential clients, exhibition organisers, press and media, funders or sponsors. Note, however, that personal contact and word-of-mouth are often the most effective ways to attract local interest and to gain press coverage of visual arts and media events.

   

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