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June 29, 2007, Newsletter Issue #248: Media Advisories


1

Tip of the Week

Media Advisories:
*announce an upcoming event.
*are short (one page), snappy and to the point.
*Are designed to arouse interest.
*Should be mailed to TV news planners/news directors, radio news directors, city desks, pertinent beat reporters and editors two to three days prior to your event and should be followed up with a phone call one day before your event.



2

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