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June 1, 2007, Newsletter Issue #244: News releases that are newsworthy

1

Tip of the Week

News releases that are newsworthy define News:
Impact: “The city's largest theater festival opens Friday.”
Oddity: “They playwright's last, least-seen work will be performed…”
Conflict: “The area's leading arts organization will protest state funding cuts.”
Known Principal: “TV star and Chicago native Dennis Franz will direct The Seagull for Waukegan Theater…”
Proximity: “Park Ridge artist Bob Page will be honored with an exclusive exhibit of his work at…”
Always get the appropriate reporter or editor's name, title, and address (check spelling). And don't forget to follow up with a phone call.



2

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