Writing an effective news release

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How do I market my ceramics?

Writing an effective news release

To write an effective news release, start by asking, Why is my organization sending out this release?
To announce a special event?
To let people know our organization exists?
To change public perceptions about the organization?
To position/Brand the organization as leaders/experts?
Then summarize in one paragraph the “news” in your news release.

   

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